/* Lean Expert — feuille partagée.
   Thème verrouillé clair. Le marine et le cyan viennent du logo officiel et
   servent d'accents de marque, jamais de fond de section. */
:root{
  --paper:#F4F4F3; --card:#FFFFFF; --band:#EDECEA;
  --ink:#181716; --ink-2:#56534E; --ink-3:#8B8681;
  --rule:#DEDCD8; --rule-2:#EAE8E5;
  --navy:#002F5F; --navy-deep:#001C39;
  --cyan:#00BFF2; --cyan-ink:#0A6E8C;
  --wrap:1180px; --r:3px;
  --lift:0 1px 2px rgba(24,23,22,.05), 0 12px 30px -16px rgba(24,23,22,.22);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0; background:var(--paper); color:var(--ink);
  font-family:"Public Sans",-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;
  font-size:16px; line-height:1.62; -webkit-font-smoothing:antialiased;
}
h1,h2,h3{font-family:Jost,"Public Sans",sans-serif; margin:0; text-wrap:balance; letter-spacing:-.03em}
.wrap{max-width:var(--wrap); margin:0 auto; padding:0 30px}
a{color:inherit}
img{max-width:100%; height:auto}
:focus-visible{outline:3px solid var(--cyan); outline-offset:3px}
.tnum{font-variant-numeric:tabular-nums}
/* DM Mono est réservée aux valeurs mesurées et aux prix, jamais à la décoration. */
.meas{font-family:"DM Mono",ui-monospace,monospace; font-variant-numeric:tabular-nums}

/* ---------- en-tête ---------- */
.top{position:sticky; top:0; z-index:50; background:rgba(244,244,243,.9); backdrop-filter:blur(12px); border-bottom:1px solid var(--rule)}
.top .wrap{display:flex; align-items:center; gap:28px; height:72px}
.top img{height:36px; width:auto}
.nav{display:flex; gap:26px; margin-left:auto; align-items:center}
.nav a:not(.btn){font-size:14.5px; text-decoration:none; color:var(--ink-2); font-weight:500; transition:color .18s ease}
.nav a:not(.btn):hover,.nav a[aria-current="page"]{color:var(--ink)}
.nav a[aria-current="page"]{font-weight:600}
.btn{
  display:inline-flex; align-items:center; text-decoration:none; font-weight:600; font-size:15px;
  padding:13px 24px; border-radius:var(--r); font-family:Jost,sans-serif; letter-spacing:-.01em;
  border:1px solid transparent; transition:background .18s ease, border-color .18s ease, transform .12s ease, color .18s ease;
}
.btn:active{transform:translateY(1px)}
.btn--fill{background:var(--navy); color:#fff; border-color:var(--navy)}
.btn--fill:hover{background:var(--navy-deep); border-color:var(--navy-deep)}
.btn--line{background:transparent; color:var(--ink); border-color:var(--rule)}
.btn--line:hover{border-color:var(--ink); background:rgba(24,23,22,.04)}
@media (max-width:1040px){.nav a:not(.btn){display:none}}
@media (max-width:560px){.nav a.btn{display:none}.top .wrap{gap:14px}}

/* ---------- titres de page et de section ---------- */
.page-head{padding:76px 0 0}
.page-head h1{font-size:clamp(38px,5vw,64px); font-weight:600; line-height:1.03; letter-spacing:-.042em; max-width:20ch}
.page-head p{font-size:19px; color:var(--ink-2); max-width:58ch; margin:20px 0 0}
section{padding:82px 0}
section + section{border-top:1px solid var(--rule)}
.head{max-width:44ch; margin-bottom:14px}
.head h2{font-size:clamp(28px,3.6vw,42px); font-weight:600; line-height:1.07}
.intro{max-width:62ch; color:var(--ink-2); font-size:17px; margin:0 0 44px}

/* ---------- accueil : hero ---------- */
.hero{padding:82px 0 0}
.hero h1{font-size:clamp(38px,5.35vw,68px); font-weight:600; line-height:1.02; letter-spacing:-.042em}
.hero h1 b{display:block; font-weight:600; color:var(--navy)}
.hero__foot{display:grid; grid-template-columns:1fr auto; gap:28px 56px; align-items:end; margin-top:32px}
.hero__say{font-size:19px; color:var(--ink-2); max-width:46ch; margin:0}
.hero__cta{display:flex; gap:13px; flex-wrap:wrap}
@media (max-width:920px){.hero{padding-top:52px}.hero__foot{grid-template-columns:1fr; gap:22px; align-items:start}section{padding:60px 0}.page-head{padding-top:52px}}

/* ---------- panneau de mesure ---------- */
.spine{margin:56px 0 0; padding:30px 32px 26px; background:var(--card); border:1px solid var(--rule); border-radius:var(--r); box-shadow:var(--lift)}
.spine__bar{display:flex; justify-content:space-between; align-items:flex-end; gap:22px; flex-wrap:wrap}
.spine__bar h2{font-size:21px; font-weight:600}
.spine__bar p{margin:4px 0 0; font-size:14px; color:var(--ink-3)}
.spine__delta{font-size:14.5px; color:var(--cyan-ink); font-weight:600; white-space:nowrap}
.chart-scroll{margin-top:22px; overflow-x:auto; overflow-y:hidden; -webkit-overflow-scrolling:touch}
.chart{width:100%; height:auto; display:block; overflow:visible}
.spine__note{margin:18px 0 0; padding-top:16px; border-top:1px solid var(--rule-2); font-size:13.5px; color:var(--ink-2); max-width:76ch}
@media (max-width:760px){.chart{min-width:640px}.spine{padding:24px 20px 20px}}

/* ---------- études de cas ---------- */
.cases{display:flex; flex-direction:column; gap:24px}
.case{background:var(--card); border:1px solid var(--rule); border-radius:var(--r); box-shadow:var(--lift); overflow:hidden}
.case__body{padding:32px 34px 26px; display:grid; grid-template-columns:.85fr 1.15fr; gap:18px 50px; align-items:start}
.case__body h3{font-size:29px; font-weight:600; margin-bottom:5px}
.case__meta{font-size:13.5px; color:var(--ink-3); margin:0}
.case__body p.txt{margin:0; color:var(--ink-2); font-size:15.5px}
.case__body p.txt + p.txt{margin-top:12px}
.case__by{margin:18px 0 0; font-size:14px; color:var(--ink-2); border-left:1px solid var(--cyan); padding-left:14px}
.case__by b{color:var(--ink); font-weight:600}
.reads{display:flex; flex-wrap:wrap; border-top:1px solid var(--rule); background:var(--band)}
.read{flex:1 1 148px; padding:22px 24px; border-left:1px solid var(--rule)}
.read:first-child{border-left:none}
.read b{display:block; font-family:Jost,sans-serif; font-size:40px; font-weight:600; letter-spacing:-.045em; line-height:1; color:var(--navy)}
.read span{display:block; font-size:12.5px; color:var(--ink-3); margin-top:6px; line-height:1.35}
@media (max-width:820px){.case__body{grid-template-columns:1fr; padding:26px 22px 20px}.read{padding:18px 20px}.read b{font-size:32px}}

/* ---------- parcours de ceintures ---------- */
.belts{display:grid; grid-template-columns:repeat(auto-fit,minmax(228px,1fr)); border:1px solid var(--rule); background:var(--card)}
.belt{padding:28px 24px 26px; border-left:1px solid var(--rule); display:flex; flex-direction:column}
.belt:first-child{border-left:none}
.belt__mark{height:6px; border-radius:3px; margin-bottom:18px}
.belt h3{font-size:23px; font-weight:600; margin-bottom:8px}
.belt p{font-size:14.5px; color:var(--ink-2); margin:0 0 20px; flex:1}
.belt__price{font-size:14px; color:var(--cyan-ink); font-weight:500}
@media (max-width:760px){.belt{border-left:none; border-top:1px solid var(--rule)}.belt:first-child{border-top:none}}

/* ---------- colonnes inégales ---------- */
.doing{display:grid; grid-template-columns:1.55fr 1fr 1fr; border-top:2px solid var(--navy)}
.doing--pair{grid-template-columns:1fr 1fr; margin-top:40px; border-top-color:var(--rule)}
.do{padding:28px 32px 32px; border-right:1px solid var(--rule)}
.do:first-child{padding-left:0}
.do:last-child{border-right:none; padding-right:0}
.do h3{font-size:19px; font-weight:600; margin-bottom:9px}
.do p{margin:0; font-size:15px; color:var(--ink-2)}
.do--lead h3{font-size:26px}
.do--lead p{font-size:16.5px}
@media (max-width:860px){
  .doing,.doing--pair{grid-template-columns:1fr}
  .do{border-right:none; border-bottom:1px solid var(--rule); padding:24px 0}
  .do:first-child{padding-left:0}
  .do:last-child{border-bottom:none}
}

/* ---------- listes de symptômes et de capacités ---------- */
.pains{display:grid; grid-template-columns:repeat(auto-fit,minmax(300px,1fr)); gap:0 44px; margin:0; padding:0; list-style:none}
.pains li{padding:15px 0; border-bottom:1px solid var(--rule); font-size:15.5px; color:var(--ink-2)}
.caps{display:grid; grid-template-columns:repeat(auto-fit,minmax(220px,1fr)); gap:14px 40px; margin:0; padding:0; list-style:none}
.caps li{font-size:15px; color:var(--ink-2); padding-left:16px; position:relative}
.caps li::before{content:""; position:absolute; left:0; top:11px; width:6px; height:6px; background:var(--cyan); border-radius:50%}

/* ---------- catalogue ---------- */
.cat{display:grid; grid-template-columns:repeat(auto-fit,minmax(268px,1fr)); gap:1px; background:var(--rule); border:1px solid var(--rule)}
.cat article{background:var(--card); padding:26px 26px 24px; display:flex; flex-direction:column}
.cat h3{font-size:19px; font-weight:600; margin-bottom:7px}
.cat p{font-size:14.5px; color:var(--ink-2); margin:0 0 18px; flex:1}
.cat .price{font-size:14px; color:var(--cyan-ink); font-weight:500}
.cat .price.free{color:var(--navy); font-weight:600}

/* ---------- clients ---------- */
.logos{display:flex; flex-wrap:wrap; align-items:center; justify-content:center; gap:28px 56px}
.logos img{height:44px; width:auto; opacity:.58; filter:grayscale(1); transition:opacity .2s ease, filter .2s ease}
.logos img:hover{opacity:1; filter:grayscale(0)}
.clients .head{max-width:none; text-align:center; margin:0 auto 30px}
.clients .head h2{font-size:18px; font-weight:600; color:var(--ink-3); letter-spacing:-.01em}

/* ---------- bureaux et contact ---------- */
.offices{display:grid; grid-template-columns:repeat(auto-fit,minmax(206px,1fr)); gap:28px}
.office h3{font-size:18px; font-weight:600; margin-bottom:6px}
.office p{font-size:14.5px; color:var(--ink-2); margin:0; line-height:1.55}
.office--hq h3::after{content:", siège social"; font-size:12.5px; color:var(--cyan-ink); font-weight:500; letter-spacing:0}
.reach{display:flex; gap:16px 42px; flex-wrap:wrap; align-items:center; border-top:1px solid var(--rule); margin-top:44px; padding-top:32px}
.reach a:not(.btn){font-family:Jost,sans-serif; font-size:24px; font-weight:500; text-decoration:none; letter-spacing:-.02em; transition:color .18s ease}
.reach a:not(.btn):hover{color:var(--cyan-ink)}

/* ---------- bandeau d'appel en pied de page ---------- */
.callout{background:var(--navy); color:#fff; border-radius:var(--r); padding:44px 48px; display:grid; grid-template-columns:1fr auto; gap:26px 48px; align-items:center}
.callout h2{font-size:clamp(24px,2.9vw,33px); font-weight:600; color:#fff; max-width:22ch}
.callout p{margin:10px 0 0; color:#B9D4E8; font-size:16px; max-width:52ch}
.callout .btn--fill{background:var(--cyan); color:var(--navy-deep); border-color:var(--cyan)}
.callout .btn--fill:hover{background:#5BD8FB; border-color:#5BD8FB}
@media (max-width:820px){.callout{grid-template-columns:1fr; padding:32px 26px}}

footer{border-top:1px solid var(--rule); padding:34px 0 40px; font-size:13.5px; color:var(--ink-2); background:var(--band)}
.foot{display:grid; grid-template-columns:1.4fr 1fr 1fr; gap:28px 40px}
.foot h3{font-size:13px; font-weight:600; color:var(--ink); margin-bottom:9px}
.foot a{display:block; text-decoration:none; color:var(--ink-2); padding:3px 0}
.foot a:hover{color:var(--ink)}
.credit{margin-top:28px; padding-top:18px; border-top:1px solid var(--rule); display:flex; justify-content:space-between; gap:16px; flex-wrap:wrap; font-size:12.5px; color:var(--ink-3)}
@media (max-width:760px){.foot{grid-template-columns:1fr 1fr}}

/* ---------- mouvement : un seul moment orchestré ---------- */
.reveal{opacity:1}
@media (prefers-reduced-motion: no-preference){
  .bar{transform-box:view-box; transform-origin:center 270px; animation:rise 1.05s cubic-bezier(.16,1,.3,1) backwards}
  .blab{animation:lift .8s cubic-bezier(.16,1,.3,1) backwards}
  @keyframes rise{from{transform:scaleY(.02)}to{transform:scaleY(1)}}
  @keyframes lift{from{opacity:.001; transform:translateY(16px)}to{opacity:1; transform:none}}
  .d1{animation-delay:.10s}.d2{animation-delay:.24s}.d3{animation-delay:.38s}.d4{animation-delay:.52s}
  .reveal{opacity:0; transform:translateY(20px); transition:opacity .6s cubic-bezier(.16,1,.3,1), transform .6s cubic-bezier(.16,1,.3,1)}
  .reveal.seen{opacity:1; transform:none}
}
@media (prefers-reduced-motion: reduce){html{scroll-behavior:auto}*{transition:none!important; animation:none!important}}

/* ---------- l'académie en ligne : leur produit-phare ---------- */
.academy{display:grid; grid-template-columns:1.15fr 1fr; gap:32px 56px; align-items:start; background:var(--card); border:1px solid var(--rule); border-radius:3px; box-shadow:var(--lift); padding:36px 38px}
.academy h2{font-size:clamp(26px,3.2vw,36px); font-weight:600; line-height:1.08; margin-bottom:14px; max-width:18ch}
.academy p{margin:0 0 14px; color:var(--ink-2); font-size:16px}
.academy .first{display:inline-block; font-size:14px; font-weight:600; color:var(--cyan-ink); border:1px solid var(--cyan); border-radius:2px; padding:6px 12px; margin-bottom:18px}
.academy ul{margin:0 0 20px; padding:0; list-style:none}
.academy li{padding:11px 0; border-bottom:1px solid var(--rule-2); font-size:15px; color:var(--ink-2)}
.academy li:last-child{border-bottom:none}
.academy li b{color:var(--ink); font-weight:600; display:block}
@media (max-width:860px){.academy{grid-template-columns:1fr; padding:28px 24px; gap:22px}}

/* ---------- le tour Kentucky ---------- */
.tour{border-top:2px solid var(--navy); padding-top:26px; display:grid; grid-template-columns:1.3fr 1fr; gap:26px 52px; align-items:start}
.tour h2{font-size:clamp(25px,3vw,34px); font-weight:600; line-height:1.09; margin-bottom:12px; max-width:20ch}
.tour p{margin:0 0 13px; color:var(--ink-2); font-size:15.5px}
.tour .guide{border-left:1px solid var(--cyan); padding-left:15px; font-size:15px; color:var(--ink-2)}
.tour .guide b{color:var(--ink); font-weight:600}
.plants{display:flex; flex-direction:column; gap:0; border-top:1px solid var(--rule)}
.plants div{padding:15px 0; border-bottom:1px solid var(--rule)}
.plants h3{font-size:16.5px; font-weight:600; margin-bottom:3px}
.plants p{margin:0; font-size:14px; color:var(--ink-2)}
@media (max-width:860px){.tour{grid-template-columns:1fr; gap:20px}}

/* ---------- l'eBook, aimant à prospects ---------- */
.magnet{background:var(--band); border:1px solid var(--rule); border-radius:3px; padding:32px 36px; display:grid; grid-template-columns:1fr auto; gap:24px 48px; align-items:center}
.magnet h2{font-size:clamp(22px,2.7vw,30px); font-weight:600; margin-bottom:10px; max-width:24ch}
.magnet p{margin:0; color:var(--ink-2); font-size:15.5px; max-width:60ch}
.magnet .axes{margin:16px 0 0; padding:0; list-style:none; display:flex; flex-wrap:wrap; gap:8px 10px}
.magnet .axes li{font-size:13px; color:var(--ink-2); background:var(--card); border:1px solid var(--rule); border-radius:2px; padding:5px 11px}
@media (max-width:820px){.magnet{grid-template-columns:1fr; padding:26px 22px}}

/* ---------- utilitaires d'en-tête : compte, panier, langue ---------- */
.util{display:flex; gap:16px; align-items:center; margin-left:20px; padding-left:20px; border-left:1px solid var(--rule)}
.util a{font-size:13.5px; text-decoration:none; color:var(--ink-3); font-weight:500; transition:color .18s ease; white-space:nowrap}
.util a:hover{color:var(--ink)}
@media (max-width:1240px){.util a[hreflang]{display:none}}
@media (max-width:1040px){.util{margin-left:auto; border-left:none; padding-left:0}}
@media (max-width:460px){.util a:not([aria-label]){display:none}}

/* ---------- façade vidéo : le lecteur ne charge qu'au clic ---------- */
.vid{position:relative; margin-top:26px; border-radius:3px; overflow:hidden; background:var(--band); aspect-ratio:16/9; border:1px solid var(--rule)}
.vid img{width:100%; height:100%; object-fit:cover; display:block}
.vid iframe{position:absolute; inset:0; width:100%; height:100%; border:0}
.vid button{
  position:absolute; inset:0; width:100%; height:100%; border:0; cursor:pointer;
  background:linear-gradient(180deg, rgba(8,12,18,.12), rgba(8,12,18,.62));
  color:#fff; font-family:Jost,sans-serif; font-size:17px; font-weight:600; letter-spacing:-.01em;
  display:flex; align-items:flex-end; justify-content:flex-start; padding:22px 24px;
  transition:background .2s ease;
}
.vid button:hover{background:linear-gradient(180deg, rgba(8,12,18,.2), rgba(8,12,18,.72))}
.vid button::before{
  content:""; position:absolute; top:50%; left:50%; transform:translate(-50%,-50%);
  width:66px; height:66px; border-radius:50%; background:var(--cyan);
  box-shadow:0 6px 24px rgba(0,0,0,.34);
}
.vid button::after{
  content:""; position:absolute; top:50%; left:50%; transform:translate(-42%,-50%);
  border-style:solid; border-width:11px 0 11px 18px; border-color:transparent transparent transparent #00182E;
}

/* ---------- lien d'inscription sur une ceinture ---------- */
.belt__buy{display:inline-block; margin-top:10px; font-size:14px; font-weight:600; color:var(--navy); text-decoration:none; border-bottom:1px solid var(--cyan); padding-bottom:1px}
.belt__buy:hover{color:var(--cyan-ink)}

/* ---------- les trois lignes d'affaires ---------- */
.lignes{display:grid; grid-template-columns:repeat(auto-fit,minmax(268px,1fr)); gap:1px; background:var(--rule); border:1px solid var(--rule); border-radius:var(--r); overflow:hidden}
.ligne{background:var(--card); padding:30px 28px 26px; display:flex; flex-direction:column; text-decoration:none; transition:background .18s ease}
.ligne:hover{background:var(--band)}
.ligne h3{font-size:24px; font-weight:600; margin-bottom:10px}
.ligne p{font-size:15px; color:var(--ink-2); margin:0 0 22px; flex:1}
.ligne__go{font-size:14.5px; font-weight:600; color:var(--navy); border-bottom:1px solid var(--cyan); padding-bottom:2px; align-self:flex-start}
.ligne:hover .ligne__go{color:var(--cyan-ink)}